[Ok-sus] Article: How to better communicate about climate change, and more
okenergysavers at live.com
Sun Apr 20 20:18:13 UTC 2014
Want everyone else to buy into environmentalism? Never
By Heather Smith
>From me: you've got to speak the language of people you are talking to. It won't help if I post my thoughts in Russian, would it? May make the conversation a bit exotic, I guess ;-) On a serious note, after speaking to all sorts of groups over the years I saw that it is a whole lot easier to dismiss a speaker if he or she is talking in a "different language". Complex ideas need to be presented in simple terms. Don't try to make PhD's out of your listeners - you'll just fail. All you need to do is to open the door. People will walk in themselves. The challenge for you it figure out which door to open!
Temur Akhmedov, LEED AP
Green Building, Energy Efficiency & Renewable Energy
C: +1-405-229-9165 F: +1-866-661-5253
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